Maslow – Hierarchy of Needs

Maslow’s Hierarchy of Needs is very intuitive. It just feels right. These needs include:

  • Physiological needs – survival
  • Safety needs – security
  • Belongingness needs – part of a community of two or many
  • Esteem needs – need of social recognition
  • Self-actualization needs – purpose

Motivation of an employee comes with the satisfaction for the need as a certain level. In the same time the person will focus on the needs at a superior level and dissatisfaction will re-emerge. A new motivational factor will be required.

What I find interesting is that later Maslow added more needs at the top of the pyramid:

  • The need to know and understand
  • The need for aesthetic beauty
  • Self-transcendence – the need to help others

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